menu
.about
Designer and builder at heart who loves crafting both digital and physical experiences.
.experience
6 years
.location
Stockholm, Sweden
.availability
Open for new roles




.hello
My craft is building in 0→1 environments, turning complex real-world systems into clear, usable products through strong product judgment, fast iteration, and end-to-end ownership. I’m naturally curious, love building things, and feel most at home being physically active exploring new places and experiences
.work experience
2024 — Now
Net Zero Build
Founder & CPO – Riyadh, Saudi Arabia – B2B/B2G SaaS
Co-founded and built Net Zero Build — an AI-native SaaS platform automating green-building certification workflows for real estate developers and giga-projects.
2024 — Now
Net Zero Build
Founder & CPO – Riyadh, Saudi Arabia – B2B/B2G SaaS
Co-founded and built Net Zero Build — an AI-native SaaS platform automating green-building certification workflows for real estate developers and giga-projects.
2024 — Now
Net Zero Build
Founder & CPO – Riyadh, Saudi Arabia – B2B/B2G SaaS
Co-founded and built Net Zero Build — an AI-native SaaS platform automating green-building certification workflows for real estate developers and giga-projects.
2024 — Now
Net Zero Build
Founder & CPO – Riyadh, Saudi Arabia – B2B/B2G SaaS
Co-founded and built Net Zero Build — an AI-native SaaS platform automating green-building certification workflows for real estate developers and giga-projects.
2024
Norrsken Accelerator
2024 Cohort – Stockholm, Sweden
Selected as one of 20 startups globally for the Norrsken Accelerator 2024, out of +3,000 applicants from +100 countries (0.7% acceptance rate).
2024
Norrsken Accelerator
2024 Cohort – Stockholm, Sweden
Selected as one of 20 startups globally for the Norrsken Accelerator 2024, out of +3,000 applicants from +100 countries (0.7% acceptance rate).
2024
Norrsken Accelerator
2024 Cohort – Stockholm, Sweden
Selected as one of 20 startups globally for the Norrsken Accelerator 2024, out of +3,000 applicants from +100 countries (0.7% acceptance rate).
2024
Norrsken Accelerator
2024 Cohort – Stockholm, Sweden
Selected as one of 20 startups globally for the Norrsken Accelerator 2024, out of +3,000 applicants from +100 countries (0.7% acceptance rate).
2024
Nation+
Founder & Design Lead – Android & iOS App
Designed, built, and launched a marketplace app in 30 days — reaching #7 on Google Play, Top 30 on the App Store, and 2,000+ downloads within days.
2024
Nation+
Founder & Design Lead – Android & iOS App
Designed, built, and launched a marketplace app in 30 days — reaching #7 on Google Play, Top 30 on the App Store, and 2,000+ downloads within days.
2024
Nation+
Founder & Design Lead – Android & iOS App
Designed, built, and launched a marketplace app in 30 days — reaching #7 on Google Play, Top 30 on the App Store, and 2,000+ downloads within days.
2024
Nation+
Founder & Design Lead – Android & iOS App
Designed, built, and launched a marketplace app in 30 days — reaching #7 on Google Play, Top 30 on the App Store, and 2,000+ downloads within days.
2021 — 2024
Columbia Road
Senior Consultant, Product Design – B2B/B2C SaaS, App & Web
Leading end-to-end product design and growth initiatives for start-ups, scaleups and enterprise clients across strategy, UX/UI, and implementation.
2021 — 2024
Columbia Road
Senior Consultant, Product Design – B2B/B2C SaaS, App & Web
Leading end-to-end product design and growth initiatives for start-ups, scaleups and enterprise clients across strategy, UX/UI, and implementation.
2021 — 2024
Columbia Road
Senior Consultant, Product Design – B2B/B2C SaaS, App & Web
Leading end-to-end product design and growth initiatives for start-ups, scaleups and enterprise clients across strategy, UX/UI, and implementation.
2021 — 2024
Columbia Road
Senior Consultant, Product Design – B2B/B2C SaaS, App & Web
Leading end-to-end product design and growth initiatives for start-ups, scaleups and enterprise clients across strategy, UX/UI, and implementation.
2020
Doconomy
Product Designer – B2C Mobile App
Designing and delivering fintech products for financial wellbeing and climate impact across strategy, UX/UI, and implementation.
2020
Doconomy
Product Designer – B2C Mobile App
Designing and delivering fintech products for financial wellbeing and climate impact across strategy, UX/UI, and implementation.
2020
Doconomy
Product Designer – B2C Mobile App
Designing and delivering fintech products for financial wellbeing and climate impact across strategy, UX/UI, and implementation.
2020
Doconomy
Product Designer – B2C Mobile App
Designing and delivering fintech products for financial wellbeing and climate impact across strategy, UX/UI, and implementation.
2020
Insurely
Product Designer – B2C Mobile & Web
Designing and building insurance and open banking products, focusing on data-driven user experiences, onboarding flows, and conversion-focused product journeys
2020
Insurely
Product Designer – B2C Mobile & Web
Designing and building insurance and open banking products, focusing on data-driven user experiences, onboarding flows, and conversion-focused product journeys
2020
Insurely
Product Designer – B2C Mobile & Web
Designing and building insurance and open banking products, focusing on data-driven user experiences, onboarding flows, and conversion-focused product journeys
2020
Insurely
Product Designer – B2C Mobile & Web
Designing and building insurance and open banking products, focusing on data-driven user experiences, onboarding flows, and conversion-focused product journeys
.stack

Figma / Adobe
product design

Figma / Adobe
product design

Figma / Adobe
product design

Figma / Adobe
product design

Miro / Figjam / Slack
collaboration

Miro / Figjam / Slack
collaboration

Miro / Figjam / Slack
collaboration

Miro / Figjam / Slack
collaboration

Framer / WordPress
web design

Framer / WordPress
web design

Framer / WordPress
web design

Framer / WordPress
web design

Notion / Clickup / Jira
product delivery

Notion / Clickup / Jira
product delivery

Notion / Clickup / Jira
product delivery

Notion / Clickup / Jira
product delivery

Otter.ai / Maze / Listen Labs
user research

Otter.ai / Maze / Listen Labs
user research

Otter.ai / Maze / Listen Labs
user research

Otter.ai / Maze / Listen Labs
user research

Claude / Cursor / OpenAI
ai tools

Claude / Cursor / OpenAI
ai tools

Claude / Cursor / OpenAI
ai tools

Claude / Cursor / OpenAI
ai tools

Lovable / Bravo
prototyping

Lovable / Bravo
prototyping

Lovable / Bravo
prototyping

Lovable / Bravo
prototyping

Attio / Salesforce / Analytics
CRM & Data

Attio / Salesforce / Analytics
CRM & Data

Attio / Salesforce / Analytics
CRM & Data

Attio / Salesforce / Analytics
CRM & Data

Supabase / Airtable
database

Supabase / Airtable
database

Supabase / Airtable
database

Supabase / Airtable
database
.let's chat
I'm open for a new role, feel free to contact me to explore possible fit
Ludvig Klasman, 9:41 AM
What kind of designer am I?
I’m a product and growth designer who builds real products that drive real business outcomes. I work end-to-end across strategy, UX, UI, and delivery, with a strong focus on growth, conversion, and execution.
What roles am I looking for?
Senior Product Designer, Growth Designer, or Design Lead roles where design is close to product, business, and execution.
What industries have I worked in?
Fintech, climate tech, enterprise innovation, B2B SaaS, marketplaces, and consumer apps across both startups and Fortune 500 companies.
Do I launch to production?
I have designed, built, and launched production web, Android, and iOS products using no-code tools and AI-powered development workflows. I’ve shipped live growth platforms, marketplaces, and mobile apps, and I’m currently deepening my engineering skills using tools like Claude Code and Cursor to move even faster from idea to production.
What more can I do?
If you’d like to go deeper into any of my work or learn more about how I think and build, I’d be glad to have a conversation. Let’s connect and explore whether there’s a good fit :)
I'm open for a new role, feel free to contact me to explore possible fit
Ludvig Klasman, 9:41 AM
What kind of designer am I?
I’m a product and growth designer who builds real products that drive real business outcomes. I work end-to-end across strategy, UX, UI, and delivery, with a strong focus on growth, conversion, and execution.
What roles am I looking for?
Senior Product Designer, Growth Designer, or Design Lead roles where design is close to product, business, and execution.
What industries have I worked in?
Fintech, climate tech, enterprise innovation, B2B SaaS, marketplaces, and consumer apps across both startups and Fortune 500 companies.
Do I launch to production?
I have designed, built, and launched production web, Android, and iOS products using no-code tools and AI-powered development workflows. I’ve shipped live growth platforms, marketplaces, and mobile apps, and I’m currently deepening my engineering skills using tools like Claude Code and Cursor to move even faster from idea to production.
What more can I do?
If you’d like to go deeper into any of my work or learn more about how I think and build, I’d be glad to have a conversation. Let’s connect and explore whether there’s a good fit :)
I'm open for a new role, feel free to contact me to explore possible fit
Ludvig Klasman, 9:41 AM
What kind of designer am I?
I’m a product and growth designer who builds real products that drive real business outcomes. I work end-to-end across strategy, UX, UI, and delivery, with a strong focus on growth, conversion, and execution.
What roles am I looking for?
Senior Product Designer, Growth Designer, or Design Lead roles where design is close to product, business, and execution.
What industries have I worked in?
Fintech, climate tech, enterprise innovation, B2B SaaS, marketplaces, and consumer apps across both startups and Fortune 500 companies.
Do I launch to production?
I have designed, built, and launched production web, Android, and iOS products using no-code tools and AI-powered development workflows. I’ve shipped live growth platforms, marketplaces, and mobile apps, and I’m currently deepening my engineering skills using tools like Claude Code and Cursor to move even faster from idea to production.
What more can I do?
If you’d like to go deeper into any of my work or learn more about how I think and build, I’d be glad to have a conversation. Let’s connect and explore whether there’s a good fit :)
I'm open for a new role, feel free to contact me to explore possible fit
Ludvig Klasman, 9:41 AM
What kind of designer am I?
I’m a product and growth designer who builds real products that drive real business outcomes. I work end-to-end across strategy, UX, UI, and delivery, with a strong focus on growth, conversion, and execution.
What roles am I looking for?
Senior Product Designer, Growth Designer, or Design Lead roles where design is close to product, business, and execution.
What industries have I worked in?
Fintech, climate tech, enterprise innovation, B2B SaaS, marketplaces, and consumer apps across both startups and Fortune 500 companies.
Do I launch to production?
I have designed, built, and launched production web, Android, and iOS products using no-code tools and AI-powered development workflows. I’ve shipped live growth platforms, marketplaces, and mobile apps, and I’m currently deepening my engineering skills using tools like Claude Code and Cursor to move even faster from idea to production.
What more can I do?
If you’d like to go deeper into any of my work or learn more about how I think and build, I’d be glad to have a conversation. Let’s connect and explore whether there’s a good fit :)